It’s not available online, but from today’s Crikey email in an article from Stilgherrian

As Duncan Riley, editor of The Inquisitr says, “We talk about influence, but influence does not exist in a vacuum without trust?¢‚Ǩ¬¶ If you build trust with your audience and you betray that trust, then you lose influence.”

They’ll make a “social media expert” out of me yet….or maybe not, one concise moment probably doesn’t count. Still, I deserve some leeway, tomorrow is dirge day.